Zap the Communication Gaps! Attract, Connect & Convert More Prospects to Profits!
Are you still using outdated and ineffective communication strategies to connect with the 4+ different generations of consumers? The tendency of marketing and sales today is to communicate with everyone in the same way, using the same approach, strategies, and channels. This is a costly mistake in today’s world with 4+ distinctly different generations in the marketplace. This session will help you to fine tune your messaging and connection channels to meet and exceed the preferences of each of these consumer segments. Learn the magic of targeted communication strategies to relate more effectively with all four generational segments and bridge the connection gaps to attract, engage, connect and convert prospects into profits!
Speaker Bio:
Terri Murphy understands the art of engagement thru authentic communication
As a top producing sales entrepreneur in the Chicago area for over 24 years, Terri understands the unmatchable power of how to connect in a noisy and overcrowded marketplace to create powerful engagement in business today. Terri is considered a pioneer in the development of online distance learning programs. She was the executive producer of the first online training networks, for IRTV/MUZAK and ISucceed/Entreport.com. Terri is the president of Terri Murphy Communications, Inc. and CIO of U.S. Learning; a global interactive on-demand learning and training company based in Memphis, TN.
Terri has produced and hosts both television and radio programs, and been featured on ABC, NBC and CNBC News as a sales expert. She is also a regular guest on WREGTV’s Live@9 for Women in Business and KWAM990 A.M. Women’s Wisdom Wednesdays and is the author or contributing author to 6 books.
She’s here today to help us to zap the communication gaps in today’s workplace
