ASTD-Memphis
Professional Development Master Mind Group
Thursday, August 20, 2015, 4:30 -6:00 p.m.,
Bethel University
Do the KIND Thing
By Daniel Lubetzky
Please join us for this inspiring event! Only 30 seats available. Register today. Profits from your payment of $10 will be donated to Make-a-Wish of Memphis.
Please sign up by August 17.
Join ATD Memphis for light refreshments, a presentation by FedEx, networking, and discussion of Daniel Lubetzky's book, Do the KIND Thing.
The program will feature Shane O'Connor of FedEx who will be sharing information about how FedEx engages in social responsibility, in addition to being profitable and service oriented. In addition, the book Do the KIND Thing will be discussed, and attendees will have an opportunity to network and share their own stories of how companies can be profitable and socially responsible - or other ways of following Lubetzky's "AND principle."
About Do the KIND Thing by Daniel Lubetzky - the visionary CEO of KIND Healthy Snacks
“In The Power of Habit,When Daniel Lubetzky started KIND Healthy Snacks in 2004, he aimed to defy the conventional wisdom that snack bars could never be both tasty and healthy, convenient and wholesome. A decade later, the transformative power of the company’s “AND” philosophy has resulted in an astonishing record of achievement. KIND has become the fastest-growing purveyor of healthy snacks in the country. Meanwhile, the KIND Movement—the company’s social mission to make the world a little kinder—has sparked more than a million good deeds worldwide.
In Do the KIND Thing, Lubetzky shares the revolutionary principles that have shaped KIND’s business model and led to its success, while offering an unfiltered and intensely personal look into the mind of a pioneering social entrepreneur. Inspired by his father, who survived the Holocaust thanks to the courageous kindness of strangers, Lubetzky began his career handselling a sun-dried tomato spread made collaboratively by Arabs and Jews in the war-torn Middle East. Despite early setbacks, he never lost his faith in his vision of a “not-only-for-profit” business—one that sold great products and helped to make the world a better place.
Engaging and inspirational, Do the KIND Thing shows how the power of AND worked wonders for one company—and could empower the next generation of social entrepreneurs to improve their bottom line and change the world." (Amazon.com)
